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Jetblue ipo valuation case study

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Jetblue Ipo Case Study

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Jetblue Airways Ipo Valuation | Term Paper Warehouse

This case examines the April decision of JetBlue management to price the initial public offering of JetBlue stock during one of the worst periods in airline history. The case outlines JetBlue's innovative strategy and the associated strong financial performance over its initial two years. The case is designed to showcase corporate valuation using discounted cash flow and peer-company market multiples. With such a backdrop, students are exposed to one of the well-known finance anomalies--the IPO underpricing phenomenon--and are invited to critically discuss various proposed explanations. Brushing up HBR fundamentals will provide a strong base for investigative reading. Often readers scan through the business case study without having a clear map in mind. This leads to unstructured learning process resulting in missed details and at worse wrong conclusions.
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Jetblue Airways Ipo Process Harvard Case Study Solution & Online Case Analysis

In: Business and Management. Khoun Davy 2. Khoun Dalin 3.
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Considering the company has an unfavorable capital structure, due to the fact that they are acquiring a large number of aircrafts, simply taking the weights of debt and equity are not acceptable. In order to accurately judge the discount rate the multiples method is necessary. The comparison was to a leading low-fare airline company, Southwest.
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