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Online shopping strategy case study

When it comes to the Indian business arena, one simply cannot ignore Mr. Mukesh Ambani —the owner of Reliance Industries, and the wealthiest businessman of India. Reliance's oil refining business has been its crown jewel to date. In September , Mukesh Ambani officially launched his telecommunication venture called Jio Joint Implementation Opportunities and set an example by turning Jio into the largest mobile network in India and the third-largest mobile network operator in the world with over
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5 Simple Steps to an Effective Online Shopping Strategy

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It is the most popular brand of sports shoes and apparel and a favorite of millions of customers and fans from around the world. Apart from the other things, the company is known for its great marketing strategy that has turned it into a well-recognized brand name worldwide. The company sells its products globally through a large network of distributors, resellers, and company-owned stores as well as its e-commerce channel. Its products are highly popular among millennial consumers because of their style and attraction. The Swoosh logo is recognized easily around the world and differentiates Nike from the crowd of sports shoes and apparel brands. While the nearest rival of Nike is Adidas , the shoe industry is marked by intense competition and there are several more brands like Puma, Reebok, New Balance, and Fila that compete with Nike. Due to the intense competition in the industry, companies also need to invest heavily in marketing as well as product development.
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Nykaa Business Model|How Nykaa Earns? Detailed Case Study

When it comes to the high-street fashion brands, Zara dominates the scene. The brand is at the forefront of offering the latest fashion trends, high-quality products and, most importantly to consumers, awesome affordability. So, how did the brand grow from humble beginnings to become the number one fashion retailer in the world — not to mention setting the global standards for success with their Zara eCommerce channel? It all started in when Amancio Ortega opened a dress-making factory, Inditex, in Spain. In , rumor has it that Amancio was armed with a budget of only 30 euros when he decided to open a small store selling his housecoats and robes in northwestern Spain.
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When we first started building websites to try to earn additional side income to our then corporate jobs, we always found it inspiring and encouraging to read e-commerce examples and case studies. Trying to build a business is not easy and quite frankly, downright discouraging a lot of times during the early days. For us, what really helped brighten some days, or gave us a bit more energy to keep going, was to come across success stories from e-commerce examples. It gave us hope that at least some people were achieving success and that we could as well if we kept at it. Furthermore, these e-commerce examples also gave us some helpful insights into what strategies, tactics or tools that they used to build their businesses.
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